Aura Coffee Co. is a rebrand of a local coffee company in San Luis Obispo. I created a standards manual for the new business system which includes extensive detail about the brand's identity, while also creating proper usages of colors, graphic elements, and applications.
I chose to redesign a small business website, their website was lacking updated graphics, images and was designed poorly overall. I created a better navigation system, having the ability to interact between different pages, along with giving the website an overall re-design.
HTML and CSS
Break the Rules is a typography anatomy poster series. The main purpose of this series is to educate those who are not aware of the basic rules and terminology of typography. This poster differentiates sans serif and serif type faces, along with defining certain terminology.
Adobe InDesign
I created this design which was printed on two different styles of lululemon athletica tank-tops for both men and women. This apparel was for sale at the triathlon and at the lululemon SLO Showroom. The design was to promote both lululemon and showcase the triathlon.
Hand-drawn, Adobe Shape and Adobe Illustrator
Mason Jar Meals, Bring Your Own Jar (BYOJ) was created to establish and improve healthy eating across campuses. By creating a campaign that was geared towards students living off campus or commuting to schools, it was to encourage these students to bring your lunch in a mason jar. Instead of spending money on campus dining, which is not only expensive when on a student budget, but the lacking key nutrients; students can save money buy buying food at their local supermarket and bring healthy, nutritious options to school.
Adobe Illustrator